LA Productions - Music Blog

Click here to watch our director talking about the music video in relation to the forms and conventions of the indie genre.

Click here and here to listen to the two focus groups we recorded! Number one is a target audience focus group and the second is a peer assessment focus group. Alexander

Here is our final media product Alexander

Here's the Magazine Advert that accompanies the video and the Digipak Alexander 

Here is the Digipack that goes with the final product! Digipack Front Cover  Back Cover Inside Cover Front Cover - Alexander Back Cover - Alexander and Luke Inside Cover - Alexander

Whilst looking at examples of 1980s music videos, we came to the conclusion that it would be difficult to story board an entire performance, and merely decided to choreograph the performance, and film it a variety of different times from a variety of different angles. In order to ensure we achieved all that we needed to, we created an essential shot check-list: A wide angle shot from the back of the hall Kinetic close ups of every single band member, including instruments. A 360 degree tracking shot that goes round the band during verse 2. Low angle close up of the bands feet Low angle left-right kinetic shot of the band Low angle zooming shot of the band In addition, we plan on filming additional angles once we are on location, in order to see how it looks best. For the VHS section, we have planned a variety of scenarios, which we will then film. We have created a loose storyboard, but anticipate changing it on set as different opportunities arise. Scenarios: Woodland P...

Follow the link to see our pitch, including workshops, inspirations, and audience theories: PITCH Alexander and Luke

Alexander

Alexander and Luke

Alexander and Luke

Alexander and Luke

Alexander and Luke Alexander Alexander

We interviewed some of our target audience, in order to understand what they wanted to see in a music video. This was useful in determining which direction our music video should take, and allowed us to understand the expectations our audience had for an indie music video. Click here to see our Primary Audience Research: https://docs.google.com/presentation/d/1WUF-arsBd9ZWZzuEOUPnwjinXKHRyHwKUs_ucSfwS74/edit?usp=sharing Alexander

Here is the email that I sent to the record company, Dominos Recording, who manage Blood Orange, asking permission to use the song in their music video. Alexander

We researched the codes and conventions of the indie genre in order to make our video appeal to an indie market. Follow the link to see our powerpoint on Codes and Conventions of music videos Alexander

We researched different audience theories to see which could be applied to our music video.View our powerpoint on Audience Theories  Alexander